Online visibility is a major factor in optimizing sales and increasing turnover. Your internet visibility has become essential given the habits and behavior of current consumers. They are permanently connected to different media, they get information and go online for their purchases.
If the company’s website is of poor quality, it will go completely unnoticed. You website must be able to capture the attention of visitors and turn them into potential customers. At the end, they shall be ready to buy the company’s products and / or services.
Visibility on the web and more precisely the quality of the site as well as the presence on the internet offers great advantages.
They make it possible to reach a large category of customers, to federate a real community around the services / products of the company. In that way, you can obtain a real return on investment on its marketing and communication actions.
In the age of the Internet, web marketing has become an essential strategy to develop your business. Entrepreneurs have had to adapt to this environment and these new digital marketing techniques. Among them, social networks, an essential lever to make your company known. Optimum Circle goes over the different techniques and challenges for your website. … Read more
In the digital age, creating your website becomes necessary to make your business better known and find more customers. To gain visibility on search engines, it is necessary to optimize its content, to properly reference your website. This is the whole principle of SEO. At first glance, it is not simply to be understood. We … Read more
Nowadays, a successful website is a real lever of communication, an essential tool to develop your notoriety, present your services, retain your customers or win new ones … but beware, not all sites are created equal and that would be a big deal. mistake to limit a website to its webdesign! Make your website a … Read more
The state has launched a new stimulus plan for digital transformation. The Aids Plan France Num. Enough to help you develop your business thanks to digital technology. Optimum Circle looks back for you on the France Num initiative and its advantages for small and medium-sized businesses. Support VSEs / SMEs in their digital development In … Read more
The goal of a site is to be as visible as possible. This is the art of SEO. Calling on a specialized agency can be the solution to put an effective SEO strategy. Optimum Circle discusses the value of an SEO agency and how to choose it for you. SEO, essential for your website Natural … Read more
The giant Google holds a power that is often underestimated by Internet users. However, its control over your websites is not to be taken lightly. Between SEO, features and sanctions, it is better to understand how Google works. For this, Optimum Circle is now interested in the penalties that Google can impose, why, and how … Read more
On February 10, 2021 Google posted the ranking of the passages online. But only for the American version of the leading search engines. This is what Danny Sullivan of Google posted on twitter. Optimum Circle takes a look back at Google Pass Indexing and what that will change. What is Google Passage Ranking? Now, passages … Read more
Are you looking to convert your visitors into customers ? Then inbound marketing is for you. It is a content creation strategy which helps to attract visitors to your website and blog. Today, Optimum Circle’s article deals with inbound marketing and its relevance for your business. What is inbound marketing? Its definition In English, « … Read more
Email marketing is a new trend that continues to grow in popularity with businesses. Thanks to this evolution, you can plan in advance when to send your email, to which database. The Optimum Circle agency has decided to come back to this tool and reveal everything there is to know! How is email marketing defined? … Read more
The landing page is an essential web marketing tool in digital strategies and inbound marketing. This is one of the most effective ways to get leads. But for it to be effective, there are a number of things to follow. The Optimum Circle agency explains everything you need to know about the landing page! What … Read more
