Data tools, or in other words data visualization, make it possible to visually format a large amount of data. This makes the data on your website understandable to as many people as possible.
They allow us to describe our daily behavior, they store a lot of data on your tastes, where you go, what you like to do… The advantage is that we can use them in all areas when we want communicate numbers and statistics more visually.
Data can really respond to various issues and they are diverse in the IT market. You can have data storage tools offer the management and protection of your data (example: Amazon s3, Google Bg Query, snowflake…).
The tools can also be used for data preparation. These tools make it possible to obtain standardized data, enriched processing to make them usable (example: Talend, Alteryx, Trifacta, etc.).
We also have many visualization tools. We have a wide choice of solutions, so you have to choose the solution that will best fit into your ecosystem (example: Tableau, Qlik sense, Metabase, etc.).
Visualizing data through these tools allows you to interact with the data. You get a presentation of your data, and it allows you to make the best decisions for your business. At Optimum Circle, we specialize in analyzing your data with an eye always on your ROI. For us, the development of your company begins with an in-depth analysis of your information systems.
In the current digital era, data is the cornerstone of any effective business strategy. Companies are constantly seeking to extract valuable insights from their vast data sets to guide decisions and optimize performance. This is where data analysis tools come into play, and Looker Studio positions itself as a major player in this field by … Lire la suite
As users browse, their activities give information about improving content, navigation, suggestions, and visual layout in real time. Predictive analytics converts static web design into dynamic interactions between brands and people. This article will look at how predictive analytics may help you understand your audience, improve your user experience, and ultimately create a visionary website. … Lire la suite
The advent of digital technology has transformed our way of interacting with the world, but this revolution is not without environmental consequences. The carbon footprint of a website thus emerges as a key indicator, highlighting the ecological impact of using these online platforms. As society increasingly embraces digital transition, understanding this carbon footprint becomes imperative. … Lire la suite
How to increase your website traffic ? That’s the crucial question you need to ask yourself. A good ranking on search engines is essential, but it’s a long-term strategy. Optimum Circle is here to emphasize the importance of your website traffic and the various techniques to increase it. What is the importance of web traffic … Lire la suite
Youtube has become the essential video sharing platform on the web. And there are many tools to improve your Search Engine Optimization (SEO) on the second search engine in the world, such as YouTube Analytics, Rank Tracker, VidiQ, TubeBuddy and Tubics. Optimum Circle comes back for you on these natural referencing tools on Youtube. Improve … Lire la suite
Technology and Environment are not mutually exclusive. Google, which wants to be at the forefront of the fight against global warming, has understood this perfectly by launching EIE (Environmental insights explorer). This free tool, launched in 2018, provides city planners with precise data on the carbon footprint of certain cities. We come back to the … Lire la suite
