SEO Optimization for Old Green
The company
OldGreen is a French company specialized in the sale of certified organic CBD-based products, designed and manufactured locally. Known for the flawless quality of its offerings and the full compliance of its products with current regulations, the brand has established itself as a trustworthy player in a rapidly growing sector. By focusing on traceability, transparency and product effectiveness, OldGreen appeals to a responsible audience seeking natural solutions to promote relaxation, well-being and calm for both body and mind.
The problem
OldGreen contacted us with a dual objective. To increase its visibility in search results and to raise public awareness about the beneficial effects of CBD, particularly its relaxing and stress-relieving properties. In a sector subject to strict communication restrictions, it was crucial to position the brand on high-potential keywords while adhering to editorial SEO best practices and legal requirements specific to this type of product.
The solution
We implemented a solid organic search strategy designed to help OldGreen stand out in a highly competitive market. The work focused on technical site optimization, content structuring and editorial positioning around key queries such as organic CBD France, legal CBD products and relaxing effects of CBD. This approach allowed the brand to increase its organic visibility, attract a qualified audience seeking information or natural solutions and expand its customer base. The collaboration led to a significant increase in website traffic and a notable boost in OldGreen’s reputation in the premium, fully legal CBD market.
