Google My Business
Céline Pique
Context
Céline Pique, an independent real estate consultant in the Caen region, aimed to strengthen her online presence to attract more prospects and showcase her local expertise. Her goal was to promote her properties, services, and ongoing sales while building a relationship of trust with potential clients.
Need:
Optimizing a Google My Business profile helps highlight available properties for sale or rent while ensuring regular communication about new listings through targeted posts. At the same time, collecting customer reviews enhances credibility and improves local visibility.
Proposed Solution:
Optimum Circle developed a multi-step strategy to maximize Céline Pique’s local visibility:
- Google My Business profile creation and verification: The profile was set up and validated to ensure immediate visibility.
- Adding real estate listings: Over ten properties were integrated with detailed descriptions and high-quality photos to showcase the available offers.
- Regular posts: A content calendar was established to promote new listings and maintain engagement with the local audience.
- Local SEO optimization: Specific real estate-related keywords targeting the Caen region were used to improve search rankings.
- Customer review collection: A strategy was implemented to encourage satisfied clients to leave reviews, resulting in five positive testimonials.
- Performance tracking: Regular analysis of profile performance helped refine strategies based on engagement and results.
Results in 1 Month
+5 positive client reviews
5-star rating
+10 real estate listings added
